The Hotel Noreg is a practical place to stay in Norway’s art nouveau city. Here’s what I thought of my recent stay.
I recently spent a whirlwind 24 hours in Ålesund, one of my favourite places to visit in all of Norway. Distinctive architecture sets this coastal town apart, and that’s exactly why I was there once again.

I was researching the city’s fascinating history for a new Forbes story, filming some footage for my YouTube channel, and preparing material for my next cruise enrichment talk.
By the way, my YouTube channel ticked over to 20,000 subscribers during my stay in the town. My thanks to every single one of you!
Usually, when asked for hotel recommendations in Ålesund, I point people toward Hotel 1904 or Hotel Brosundet. Both are atmospheric properties that help you appreciate the city’s history and character.
This time, though, I was simply looking for a comfortable place to lay my head, and Hotel Noreg fit the bill. While not cheap, it offered the lowest available rate on the night I visited.
Location of Hotel Noreg
Hotel Noreg enjoys a very convenient location. It’s ideal if you’re arriving or leaving on the coastal ferry, with the quay just across the street.

The airport bus also stops at Skateflua, just a couple of minutes’ walk away. You’re also only steps from Kongens gate, the pedestrianised main street lined with restaurants, coffee shops and local stores.
First Impressions & Check-In
Check-in was quick and efficient, helped by the fact I’d prepaid via Booking.com. The receptionist explained everything I needed to know—breakfast times, facilities, and so on—without me even needing to ask.

She also pointed out that the breakfast room offers tea and coffee throughout the day, and I made immediate use of this by grabbing a green tea to take upstairs.
The public lounge areas struck me as spacious and comfortable, with plenty of room to relax.
The Room
I stayed in room 502 on the top floor. The elevator was fast and reliable, and the room itself was much larger than expected, with space to accommodate up to four guests.

A decent-sized desk gave me a practical spot to edit video footage, and a kettle with tea and coffee sachets was a welcome touch.

The bathroom was particularly impressive: heated floor, powerful shower, plenty of towels, and complimentary toiletries.

The TV system was modern and easy to use, allowing quick login to Netflix or YouTube directly from a smartphone without needing to enter long passwords.
Comfort & Breakfast
The bed and pillows were adequate rather than outstanding, but I slept well after a long day.
Breakfast the following morning was the standard Scandinavian buffet: a spread of breads, cereals, yoghurts, cold cuts, fruit and some hot options.

It was a relaxed environment, not overcrowded, and I appreciated being able to take a coffee back to my room to work for an hour before check-out.
Hotel Noreg's Value For Money
I paid around NOK 1,800 for one night, which is higher than I would expect for a one-night stay in such a hotel. However, compared to other Ålesund hotels on the same night, it was still the most affordable choice.
With demand for Ålesund accommodation running high even in early September, this makes Hotel Noreg a solid option for those prioritising value over boutique charm.
I've checked the rates right now in late September and they're already down to NOK 1,400.
Hotel Noreg won’t win any awards for style or luxury, but it doesn’t try to. Instead, it delivers a comfortable and practical stay in the heart of Ålesund, with friendly service and a convenient location.
If you’re looking for a more affordable base in Norway’s art nouveau city, this is a good option to consider.